Product Concept

A recent article, 4 Steps to Successfully Convert a Product Idea into Reality  by John Smith says that every product available in the market started out as an idea— beginning from concept and ending in reality.  A product goes through various stages and involves a lot of risks until it is launched in the market and made available to consumers.

Here are four tips to help you turn your product concept into a reality.

  1. Conduct a thorough market research

It is crucial to learn the market demand and the existing competition. Consider the following steps.

  • Determine the market size.
  • Know your competitors.
  • Determine your target consumers and their locations.
  • Find out whether the product is already an existing one.

You will be able to determine whether you can launch a business in executive suites Lake Mary around the product based on the data you gather.

  1. Make a prototype

Every product starts out with an initial prototype to define the requirements of the product and to identify its flaws.  It can be as simple as a drawing, or can be the model of the final product itself. For this, you have to form a couple of batches of prototypes so you can make the necessary tweaks to ensure that the final product is perfect.

  1. Decide whether in-house or outsource production

Schedule a meeting in meeting space Lake Mary to discuss with your team whether to outsource the production or use in-house production. Study and evaluate the pros and cons of each option to determine the right decision.

  1. Try the product

Allow customers to test the product to determine whether the benefits of your product satisfy their needs or require some improvements.  For this, you would need to find a unique selling differential for your product.


A careful analysis will help in making your product a complete success and equip you to take your flight in the business world. YourOffice is a leader in providing the most prestigious fully serviced office space and meeting space for any size business. Convenient, hassle free, and move in ready- our offices, meeting rooms, and conference rooms are designed to meet your business’ every need.


Any other idea to help realize your product concept? Feel free to share your thoughts.  You can also visit us on Facebook and Twitter.

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