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A recent article, Don’t Use a CRM? Here Are 4 Reasons Why It Might Be The Solution You Need by Leslie Ye  asks, do you want to grow your business? If so, your ability to do so relies on communicating with your prospects and providing them important information at the right time. You simply can’t do this efficiently without a CRM (Customer Relationship Management).

Here are the 4 advantages of using a CRM System regardless of size, maturity, or industry.

  1. Consolidates data.
  • CRM delivers a complete, accurate record of a rep’s entire interaction history with a prospect that’s available with one click.
  • Reps can use a CRM to view their sales pipeline and opportunity lineup.
  • CRMs allow salespeople to filter their own opportunities so that they only have to refer to one page to get a summary of all of their sales in progress.
  1. Improves communication across the sales force.
  • Consistent recording of reps activities reduces friction when passing a lead from one rep to another.
  • When transferring territories, or reassigning a resigned colleague’s opportunity queue, your reps don’t have to reach out to their colleagues to get interaction history. The data they need is already in the system.
  1. Streamlines reporting.
  • CRMs regulate how reps trace their activities and prospect interactions.
  • CRMs make data entry uniform– managers can easily gather and analyze data to understand the overall well-being of the sales organization.
  1. Great solution for business growth.

Manually tracking each interaction is possible with a few customers. However, if you plan to expand your business in the coming years, it will be very time consuming for your salespeople. Recording prospect and customer information is manageable with CRM.


CRM system is a sustainable tool for every businesses success. YourOffice is looking to be your partner in providing you with other solutions to help your business run smoothly. YourOffice has come alongside hundreds of businesses looking for everything from staffed flexible offices to agile office space. We know your business is unique, and your office space shouldn’t be any different. Let us match the perfect space or service to fit your business needs.

We hope that this article has been an informative one and invite you to post your comments or questions below. You can also see us on Google Plus / Twitter.

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