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Small business owners can look to a variety of sources for entrepreneurial information. From books and blogs to podcasts and radio shows, there are many different sources for motivation. A recent article by Small Business Trends summarizes these lessons nicely: Business Blogs Offer Great Advice Business blogs authored by successful….
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Small business owners can look to a variety of sources for entrepreneurial information. From books and blogs to podcasts and radio shows, there are many different sources for motivation. A recent article by Small Business Trends summarizes these lessons nicely:

Business Blogs Offer Great Advice

Business blogs authored by successful business owners are a great source of business inspiration. The inspiration for this blog post, Seek Inspiration from Your Small Business Community by Small Business Trends is a great blog to follow.

Don’t Forget How Important Sales Are

Some small business owners become distracted by sales and business processes. And these entrepreneurs may forget the simple importance of bringing in sales to make a business a success. Maintaining business success and financial freedom is very important.
Continue reading Small Business Owner Inspiration Lessons

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Saint Patrick’s Day is quickly approaching. How will your business utilize St. Patrick’s Day this Tuesday, March 15th, 2015? Even if your business has nothing to do with Ireland or you detest marketing, there are a number of ways you can celebrate and raise sales at the same time. Check….
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Saint Patrick’s Day is quickly approaching. How will your business utilize St. Patrick’s Day this Tuesday, March 15th, 2015? Even if your business has nothing to do with Ireland or you detest marketing, there are a number of ways you can celebrate and raise sales at the same time. Check out our St. Patrick’s Day sale ideas:

Emerald Green

There are creative marketing ways to use the color green to market your small business. Bunker down with your marketing team to develop St. Patrick’s Day sales and discounts. Don’t forget, the first day of spring is March 21. Traditionally, this is the springboard for major spring retail promotions.

Luck of the Irish

Using the traditional term, “Luck of the Irish”, is a great opportunity for all sorts of contests. You can utilize social media apps such as ShortStack to create Facebook contests that tie in St. Patrick’s Day nicely. You can also utilize the Irish phrase to tell customers it’s their “lucky day” to take advantage of various sales.
Continue reading How Small Business Can Utilize St.Patrick’s Day

Starting a new small business is a lot like getting a dog. Not only do you have to prepare your house for your new arrival and prepare your family, you have to determine if you have the commitment necessary to business success. You also need to determine if you have….
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Starting a new small business is a lot like getting a dog. Not only do you have to prepare your house for your new arrival and prepare your family, you have to determine if you have the commitment necessary to business success. You also need to determine if you have enough capital to start a small business.

Here are three ways to determine if owning a small business is right for you:

Responsibilities: When deciding if owning a small business is right for you, you’ll have to ask yourself if you’re willing to take on numerous responsibilities. When you’re an employee at a larger corporation, you only need to focus on your niche area. When you’re an entrepreneur, you have to focus on every area.

Stamina – Owning your own small business means you’ll be working much more than the average 40 hours per week. You’ll be working seven days a week and you might lose touch with friends. You might have to give up on certain activities as well. It’s easy to get burned out when you aren’t in touch with friends and family all of the time.

Passion – Are you passionate about your service and product? Facing the prospect of your small business possibly failing can bring you down, but, if you’re passionate about your offerings, you’ll work harder and you’ll push forwards when times are tough. Working around the clock won’t also seem as bad when you love what you do.

Starting your very own business requires taking on multiple responsibilities, having a lot of stamina and passion about your products and services. Having these three talents will help you down your entrepreneurship road.

Do you have any tips to share? Please feel free to share them in the comments section. We look forward to hearing from you.

Working from home can seem like a dream come true, and yes, every once in awhile, it’s amazing. However, the majority of us are not blessed with perfect, efficient and productive home offices. Don’t worry, you’re not alone. Here are some tips on how to best use your smaller office….
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Working from home can seem like a dream come true, and yes, every once in awhile, it’s amazing. However, the majority of us are not blessed with perfect, efficient and productive home offices. Don’t worry, you’re not alone. Here are some tips on how to best use your smaller office space.

No matter how small your home office is, there are simple things you can do to increase productivity, efficiency which will, hopefully, lead to financial success. Here at YourOffice, we came up with the following tips on how to optimize your home office:

The first things you need to do is to carve out a familiar and comfortable place to do your work. Working from home doesn’t mean finding the perfect place to fit your laptop (your kitchen table). You’ll be more productive and energetic if you have a familiar spot you use every day. It should be perfectly set up every morning for optimum efficiency. When looking for this area, make sure you find a spot where you won’t be disturbed (away from children, noise, etc.). This will help to avoid small business burnout as well.

Define your workspace and set up office boundaries. It’s imperative that your workspace has enforceable boundaries. How you define enforceable is up to you! Many small business owners can’t dedicate an entire room to their office space but it needs to be an area where other people leave you alone. Your children and your significant other need to clearly see the boundaries of your office. They need to respect your office space.

Your home office needs to be as efficient as possible. This means it has to be work friendly. For example, does sitting on the couch encourage you to work or does it encourage you to watch television? Your home office needs to have very few distractions. It has to be designed for optimum efficiency.

Say goodbye to the world outside of your office. Regular offices are full of distractions, and working from home might seem like a distraction but it’s not. Get the appropriate tools to get you into the “working zone” and forget about everything going on around you. Remember, taking breaks is good for you, and working from home means you have more freedom over when and how you take those breaks. You can take a few minutes here and there to visit YourOffice’s Facebook Page for some tips and tricks on how to run your business.

Talk to the People You Live With: Even though most of these rules say to ignore your family as much as possible, this is definitely not the case. Make sure you set aside time to interact with your children and spouse – this is why you chose to work from home in the first place right? After you finish chatting, remind your family and/or friends that you need to get back to work and stay on track.

Conclusion

Most of us dream of working from home. Don’t believe the hype. It’s easy to get distracted by family, the doorbell, or even the pantry calling your name (can pantries talk? Yes, they can). You’ll have the most success if you think ahead, prepare for distractions, and carve out a comfortable, well-defended place for you to settle in and be productive, and you’ll manage to get things done.

Contact Youroffice for information on flexible office space solutions. We will be happy to help you and we also offer full service virtual offices.

Read the original article on lifehacker by Alan Henry

How much of your budget is earmarked for marketing and business development? If you’re like most small business owners, the marketing section of your budget pie is pretty slim. According to Gordon Borzell, a good rule of thumb is to spend 2% of your gross revenue on marketing. This percent….
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How much of your budget is earmarked for marketing and business development? If you’re like most small business owners, the marketing section of your budget pie is pretty slim. According to Gordon Borzell, a good rule of thumb is to spend 2% of your gross revenue on marketing. This percent also depends on how many employees you have and what industry you’re in. Here are some simple and effective ways to market your business.

Social Media

Even if you’re personally against using social media (I know there are a few of you out there), your business absolutely has to use social media for marketing. Every single one of your clients, potential clients, referral sources and personal friends use social media. From Facebook to Instagram, every single social media platform can be used for small business marketing.

Chamber of Commerce

Each and every city has a chamber of commerce comprised of local business owners. For a small membership fee, business owners get to network with like-minded peers at various events. The best part is that everyone is there to further the interest in their business. There’s no beating around the bush. You’re there because you want to sell your product and/or service. Did you know the very first chamber of commerce was created in 1599 in Marseille, France? That’s a great fact to tell someone when you attend your first event.

Personal Network

The number one source of all business is referrals. People listen to people they trust. For example, if your child has to see a dentist and you want to make sure they are reputable, you would ask another parent. You wouldn’t just trust their yellow pages ad that says they treat children wonderfully. Another goldmine of referrals are your happy and satisfied customers. Small business owners are usually hesitant to ask current clients for referrals but they have to get over that fear. The best time to talk about referral business is when you’re in the midst of delivering excellent service according to Forbes.

Whether you’re just starting out or you’re a long-time business owner, there are always new and simple ways to approach marketing. Marketing doesn’t need to be expensive either. It’s a good idea to set aside a certain percentage of your profits towards business development as well. Using social media, joining your local chamber of commerce and mining your personal network are all great ways to get started.

YourOffice is a world-class network of business centers providing clients with fully serviced full-time offices, virtual offices and meeting rooms, all available with flexible terms and on-demand. Simply work with our team to create the office plan that’s perfect for your business.

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All small business owners are going to experience work burnout at one point or another. The trick is to recognize small business burnout before it starts. Additionally, you should have a plan in place for when you feel less than motivated at your company. First things first. According to Wikipedia,….
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All small business owners are going to experience work burnout at one point or another. The trick is to recognize small business burnout before it starts. Additionally, you should have a plan in place for when you feel less than motivated at your company.

First things first. According to Wikipedia, burnout is a psychological term that refers to long-term exhaustion and diminished interest in work.

Causes

One of the many reasons small business owners experience burnout is they are running on empty. They are putting in long hours at the office and suffer complete exhaustion. Not taking care of yourself physically will burn you out quickly.

Another cause for small business burnout is stress and/or anxiety. As a business owner, you will have to deal with difficult situations including angry customers, disgruntled employees, accounting issues, etc. Stress causes burnout and burnout causes more stress – it’s a vicious cycle.

Are you trying to manage every aspect of your business? How many “office hats” do you wear? Most small businesses include a variety of departments including: marketing, business development, HR to name a few. It’s great to set high standards for yourself, but you need to delegate some of the work. If you can financially afford it, hire people to help. You’ll be happy you did

Solutions

Take care of your physical needs is the number one way to avoid office burnout. You need to make sure you are eating three meals a day, exercising, and socializing with friends. There are a number of other ways you can unwind including massage, reflexology, and even talk therapy.

Enjoy your free time. Do you have a spouse and/or children? Even if you don’t have those, you’re bound to have friends and/or pets. Spend time with these people (or animals) and plan fun activities. Don’t bring your smartphone unless you absolutely have to.

One of the best ways to avoid burnout is to create a routine. In today’s digital age, there are a variety of ways to organize your life. You can create repeating tasks at work, schedule breaks, and set aside time for employees. Remember, it takes doing something 30 times before making it a habit so stick with it.

Small business burnout is 100% avoidable. Watch out for burnout triggers such as running on empty and major stress. Take some time to enjoy your non-work life and you’ll never have to experience office burnout again!

YourOffice is a world-class network of business centers providing clients with fully serviced full-time offices, virtual offices and meeting rooms, all available with flexible terms and on-demand. Simply work with our team to create the office plan that’s perfect for your business.

Are you on Instagram? We just created our brand new YourOfficeUSA Instagram account and would love it if you followed us. We’ll follow you back too!

Image Credit: Getty Images/iStockphoto